New People Privacy Policy
This Privacy Policy explains how New People collects, uses, stores, and protects information when authorized users connect social media accounts and use the New People analytics and moderation platform.
Last updated: May 28, 2026
1. Who we are
New People operates the website and service available at https://new-people.online. New People is an internal social account analytics and moderator operations platform for authorized users. In this Privacy Policy, "New People", "we", "us", and "our" refer to the operator of this service.
New People is not TikTok, YouTube, Google, Instagram, Meta, or an affiliate of those companies. We use their official APIs only when a user or account owner authorizes access.
2. Information we collect
Depending on how you use the service, we may collect:
- Account and login data for moderators, administrators, and Instagram report editors, such as login name, password hash, authentication status, role, manually registered Instagram account URL, username, optional avatar URL, and related account assignment data.
- TikTok OAuth data authorized through TikTok Login Kit, including TikTok open ID, username, display name, avatar URL, access token, refresh token, token expiration metadata, and public video metadata available through the approved scopes.
- TikTok public video analytics available through the
video.listpermission, such as video IDs, titles, descriptions, cover images, share URLs, publication timestamps, view counts, like counts, comment counts, and share counts. - YouTube and Google OAuth data authorized by the user, including the Google account identifier, YouTube channel ID, channel title, channel description, custom URL, thumbnail URL, access token, refresh token when provided, token expiration metadata, and readonly YouTube statistics needed for reporting.
- Instagram reporting data entered into the service by authorized users, including Instagram account username, account URL, optional avatar URL, report periods, reported view counts, like counts, video counts, viral video URLs, report status, rejection reasons, and moderator verification activity.
- Operational data such as connected account status, moderator assignment, author-content flags, plan targets, analytics periods, cached statistics, audit timestamps, error logs, and basic request metadata needed to secure and operate the service.
- Cookies and similar storage used for secure sessions and account routing, including HTTP-only access and refresh token cookies for authenticated users and cookies that remember the last connected TikTok or YouTube account on the same browser.
We do not intentionally collect government identifiers, payment card numbers, precise geolocation, biometric identifiers, health data, or other sensitive personal information unless you voluntarily include it in content that you submit to the service.
3. TikTok API and OAuth usage
New People uses TikTok Login Kit and TikTok APIs to support account connection and analytics. The app requests the TikTok scopes user.info.basic and video.list. These permissions allow us to read basic profile information and the authorized user's public video list and video statistics. We do not use TikTok APIs to post content, send messages, follow accounts, modify profiles, or take actions on a user's behalf.
TikTok access tokens and refresh tokens are stored on the server side and are used only to retrieve the authorized account profile, refresh access when permitted, and load analytics needed for New People reporting. Users may revoke TikTok access from their TikTok account settings or by contacting us.
4. YouTube, Google, and Instagram usage
For YouTube, New People uses Google OAuth and readonly YouTube API access to identify the connected channel and retrieve channel or video statistics for internal analytics. Our use and transfer of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
For Instagram, New People currently uses an internal editor reporting workflow instead of public Instagram OAuth. Authorized editors create or access an Instagram report account, submit metrics and viral video report data, and moderators review, approve, or reject those submissions. We use Instagram report data only for account identification, analytics, reporting, assignment, and moderator review functions within New People.
5. How we use information
We use the information described above to:
- Authenticate authorized users and protect account access.
- Connect TikTok and YouTube accounts after OAuth authorization and manage Instagram report accounts submitted by authorized editors.
- Display account profiles, public video metadata, and analytics.
- Calculate internal reporting periods, performance summaries, and moderator workflow statistics.
- Assign connected accounts to moderators and allow administrators to manage access, review reports, approve or reject submissions, and maintain data quality.
- Refresh access tokens, cache statistics, prevent duplicate account connections, diagnose errors, and maintain service security.
- Comply with applicable laws, platform policies, security requests, and enforce our Terms of Service.
We do not sell personal information. We do not use connected social account data for third-party advertising, credit decisions, employment eligibility decisions, facial recognition, biometric identification, or training external artificial intelligence models.
6. Legal bases and user consent
Where privacy laws such as the GDPR or UK GDPR apply, we process personal data based on one or more lawful bases: consent for OAuth account connection, performance of the service requested by authorized users, legitimate interests in operating a secure analytics platform, and compliance with legal obligations.
You may withdraw OAuth consent by revoking access through TikTok, Google, or YouTube account settings, or by contacting us. For Instagram report workflows, you may request report account removal or deletion by contacting us. Withdrawal does not affect processing that occurred before access was revoked.
7. Sharing and disclosure
We share information only as needed to operate New People and comply with law. This may include:
- Authorized New People administrators, moderators, and editors who need access for account management, analytics, or report review.
- Service providers that host infrastructure, databases, security, monitoring, or communication systems on our behalf.
- TikTok, Google, YouTube, Meta, or Instagram when required to maintain OAuth authorization, API access, platform compliance, or user-requested revocation, or to address platform compliance for submitted report data.
- Regulators, courts, law enforcement, or other parties when required by applicable law or necessary to protect rights, safety, security, or service integrity.
8. Cookies and sessions
New People uses cookies for authentication, session refresh, account routing, and security. Authentication cookies are configured as HTTP-only and are intended to reduce exposure to client-side script access. In production, cookies are configured to use secure transport where applicable.
New People does not use third-party advertising cookies on the public website. Blocking required cookies may prevent login, account connection, or moderator workflows from functioning.
9. Data retention
We keep connected account data, OAuth tokens, profile data, analytics records, and moderator workflow records while the account remains connected, while the data is needed for reporting, or while retention is required for security, legal, compliance, backup, or operational purposes.
If you request deletion or disconnect an account, we will delete or de-identify the relevant records within a reasonable period, normally within 30 days, unless retention is required for legal, security, platform compliance, fraud prevention, dispute resolution, or backup purposes. Backup copies may persist for a limited period before they are overwritten or deleted.
10. Security
We use server-side token handling, HTTP-only cookies, role-based access controls, validation, password hashing, restricted administrator functions, and operational monitoring to help protect information. No internet service is completely secure, but we work to maintain safeguards appropriate to the nature of the data we process.
You are responsible for keeping your own login credentials secure and for ensuring that any social account you connect is connected with proper authority.
11. Your choices and rights
Depending on your location, you may have rights to request access, correction, deletion, portability, restriction, objection, withdrawal of consent, or information about how your personal data is processed. California residents may also have rights under the CCPA/CPRA, including the right to know, delete, correct, and opt out of sale or sharing. New People does not sell or share personal information for cross-context behavioral advertising.
To exercise privacy rights or request account disconnection, contact info@new-people.online. We may need to verify your identity or authority over the relevant account before completing a request.
12. International processing
New People and its service providers may process information in countries where we or our providers operate. Where required, we use appropriate safeguards for international transfers and process data only for the purposes described in this Privacy Policy.
13. Children
New People is intended for authorized business or organizational users and is not directed to children. Do not use New People if you are not old enough to grant valid consent under the laws and platform rules that apply to you.
14. Changes to this policy
We may update this Privacy Policy to reflect changes in the service, laws, platform requirements, or security practices. The updated version will be posted on this page with a new "Last updated" date.
15. Contact
For privacy requests, account deletion, data access, platform data questions, or security concerns, contact New People at info@new-people.online.